Agreegain has partnered with 3 Oaks Gaming to boost casino content distribution
Agreegain has now announced a new partnership with 3 Oaks Gaming. Consequently, the distributor’s entire portfolio of slot titles will become available via Agreegain’s casino aggregation platform. This collaboration effectively allows operators to access a wide range of popular 3 Oaks Gaming content.
Founded in 2021, the studio supplies slot content to regulated markets globally. Moreover, it has built its catalogue around retention-focused mechanics, strong themed designs, and multiple promotional tools. Currently, 3 Oaks Gaming offers 14 distinct categories of game types.
According to both companies, this integration will simplify technical onboarding for operators. Furthermore, it enables distribution at scale through Agreegain’s established network.
Maria Afzaal, Senior Partner Manager at Agreegain, commented: “Ultimately, our partnership with 3 Oaks Gaming reinforces our mission. We provide operators with high-performing content that engages new audiences effectively.”
Similarly, Henrique De Simoni, LatAm Country Manager at 3 Oaks Gaming, stated: “At 3 Oaks Gaming, we commit to delivering quality entertainment. Importantly, we ensure the highest standards of player protection and responsibility.” He added: “Partnering with Agreegain, a company that shares our values, allows us to extend our reach responsibly across regulated markets. This is done through licensed operators and trusted regulatory partnerships.”
This partnership forms a key part of Agreegain’s wider strategy. The aim is to connect operators with certified suppliers in markets with strict technical and regulatory standards. As a result, the company continues to expand its distribution framework by working with suppliers whose content already meets these critical requirements.
Gambling Commission has extended major survey contract to 2030
The Gambling Commission has secured the future of its flagship research project. It awarded a new four-year contract to the National Centre for Social Research (NatCen) and the University of Glasgow. Consequently, they will continue delivering the Gambling Survey for Great Britain (GSGB) until 2030.
This contract builds directly on extensive development work. Ultimately, this led to the official 2024 launch of the GSGB as Britain’s primary source of gambling behaviour statistics.
Despite some early debate over its methodology, the GSGB is now among the largest and most comprehensive surveys of its kind globally. Since launching, it has provided remarkably detailed data.
For instance, reports now analyse variations in behaviour across different gambling formats. The survey also gives unprecedented insight into why people gamble. Furthermore, it examines the traits of frequent gamblers and links between specific activities and problem gambling scores.
Looking ahead, the next four years will focus on enhancement and innovation. Accordingly, the partners will refine the survey to improve data quality further.
Critically, the next phase will explore longitudinal research. This means tracking the same people over time to see how their gambling habits evolve. Additionally, there is potential to link survey data with other information sources, opening new research possibilities.
Tim Miller, the Commission’s Executive Director for Research and Policy, praised the survey’s impact. “The GSGB has already transformed our understanding,” he said. “Now, we’ll continue to strengthen it and expand what it can tell us.”
Mari Toomse-Smith of NatCen noted the survey’s growing potential with each year. Professor Heather Wardle from the University of Glasgow also expressed excitement. “We’re well placed to explore merging data and understanding behavioural change,” she stated.
Earlier, 23 companies signed a new voluntary code of conduct for UK prize draws.
Gaming Corps has partnered with Buzz Bingo to strengthen UK market presence
Swedish games studio Gaming Corps has significantly strengthened its UK presence. This follows a new content partnership with the Buzz Group, operator of the famous Buzz Bingo brand.
Buzz Bingo holds a unique position in British entertainment. It operates 79 clubs nationwide, welcoming nearly 100,000 visitors weekly. Furthermore, its digital platform has over one million registered members. Consequently, this partnership offers a vast, loyal, and cross-generational audience.
Adam Pentecost, Director of Customer Success at Gaming Corps, commented on the deal. “Buzz Bingo has deep community roots,” he said. “Therefore, their focus on sociable, inclusive play is a natural home for our content. Ultimately, we build games that feel engaging instantly.”
David Swaine, Head of Product Slots & Games at Buzz Bingo, also welcomed the move. “We are continually expanding our online library,” said Swaine. “Gaming Corps’ mix of creative features fits perfectly with what our players enjoy.”
This deal marks another key step in Gaming Corps’ UK expansion strategy. Recently, the studio has pursued multiple integrations with licensed operators. For example, in April 2025, it signed a partnership with 32Red.
