RubyPlay has expanded presence in Peru through a partnership with Apuesta Total
RubyPlay has teamed up with Apuesta Total, a sports betting and gaming operator in Latin America, to strengthen its presence in Peru.
As part of this partnership, RubyPlay will integrate a range of its slot games into Apuesta Total’s online casino platform. This collaboration is set to improve Apuesta Total’s digital casino offerings by including RubyPlay’s games.
Dr. Eyal Loz, Chief Product Officer at RubyPlay, commented: “We are excited about this partnership as it offers a significant opportunity to expand our footprint in the Peruvian market. We are eager to introduce our game portfolio to Apuesta Total’s players.”
David Jr. Escalante, Head of Casino at Apuesta Total, noted: “Our goal at Apuesta Total is to deliver top-notch and engaging gaming experiences to our online casino customers. Partnering with RubyPlay helps us achieve this goal and adds exciting, innovative content catering to the diverse preferences of our players.”
In July 2024, RubyPlay expanded its reach to Spain by partnering with Luckia Gaming Group, making its portfolio available to Spanish players through Luckia’s online platform.
Danish gambling revenue has increased across all sectors
In June, the Danish gambling regulator Spillemyndigheden reported a significant increase in revenue across all four gambling sectors. Total Gross Gaming Revenue (GGR) surged to DKK 703 million, marking a 37% year-on-year growth.
Sports betting saw the most substantial rise, with revenue climbing by 75.71% to DKK 271 million, largely driven by the excitement surrounding Euro 2024. Mobile betting dominated this segment, contributing 72.98% of the total betting revenue. Online casinos also experienced a boost, leading the revenue figures with DKK 303 million. However, this increase was primarily attributed to the higher sports betting revenue.
Gaming machines generated DKK 97 million, up 6.61%, while land-based casinos saw a 7.1% rise, bringing in DKK 32 million.
Fast Track and Pragmatic Solutions has expanded their collaboration in the iGaming platform industry
Fast Track has announced an expanded collaboration with Pragmatic Solutions, a leading provider of advanced igaming platform technology. This extended partnership will offer operators using Pragmatic Solutions’ Player Account Management (PAM) system seamless access to Fast Track’s CRM tools, enhancing both player engagement and operational efficiency.
Pragmatic Solutions’ PAM platform, recently awarded the “Full Service Platform of the Year” at the 2024 EGR B2B Awards, offers online gaming and betting businesses unparalleled control and customization of their operations, brands, and player experiences. Renowned for its advanced technology, the platform facilitates seamless configuration of content and services from top third-party providers.
With the latest integration of Fast Track CRM, operators can now leverage real-time data and automation to craft personalized player experiences across various gaming sectors, including slots, live casinos, and sportsbooks. This partnership merges Pragmatic’s robust platform with Fast Track’s real-time data processing and AI-driven Singularity model, enabling operators to deliver more targeted player interactions on a large scale. Additionally, the integration simplifies workflows by allowing operators to handle all player interactions through a single interface, ensuring a consistent and efficient player experience.
Brazil has officially confirmed the regulation of iGaming
Ordinance 1,207 has been published in Brazil’s Official Gazette, detailing the technical requirements for online betting licensees. The ordinance outlines that online slots, roulette, card games like blackjack and poker, and sports betting will be allowed once the regulated online gambling market launches.
The regulation also permits crash games, provided they are based on chance rather than player skill. These games must display both the maximum and minimum prize multipliers, as well as the frequency at which they increase.
Games are required to have a minimum Return to Player (RTP) rate of 85%, and any advertised top prize must be awarded at least once in every 100 million player sessions. Operators must present a payout table showing all possible winning outcomes before players place their bets. Default game screens should not display the highest advertised prize unless it is directly related to the most recent game played.
For live casino studios, the ordinance mandates a designated location with strict physical security controls to ensure authorised access only. Surveillance systems must offer continuous and unobstructed views of all live games.
Game studios must be certified by a recognised authority and maintain valid certifications while operating. They are required to obtain revalidation if there are significant changes to critical components. Operators using third-party gaming platforms must provide a certificate of integration.
Play’n GO has announced entry into the South African market through partnership with Betway
Play’n GO has announced its entry into the South African market with a new partnership with Betway, a leading name in the region’s betting industry.
Through this collaboration, Betway’s South African customers will gain exclusive access to popular Play’n GO games.
Magnus Olsson, Chief Commercial Officer at Play’n GO, said: “We are excited to venture into the South African market with Betway. Our commitment to being active in every regulated market is unwavering, and adding this new market is a significant milestone for us. Betway is a top-tier betting brand, and we anticipate a successful partnership in one of their most important global markets.”
Phillip Superamonien, Country Manager at Betway South Africa, noted: “We are thrilled to be the exclusive platform for Play’n GO’s renowned game portfolio in South Africa. We are confident that our customers will be just as excited as we are about this new addition.”
